About Us

A good outdoor hat does more than complete an outfit. It can provide shade, help manage glare and make it easier to enjoy a long day on the trail, by the water or in the garden. Sunday Afternoons builds its collection around these practical needs, combining sun-protective headwear with thoughtful details for people who enjoy spending time outdoors.

The company's roots go back to a family business in Ashland, Oregon. In 1986, founders Angeline and Robbin Lacy began selling portable Adventure Blankets made for picnics and beach trips. Rather than discard leftover fabric, they started turning it into sun hats. Years of experimentation led to the Adventure Hat, a design featuring UPF 50+ fabric, a broad brim and a protective neck cape. 

Today, the brand offers several approaches to sun protection. Wide-brim hats and neck-cape designs provide coverage for extended outdoor exposure, while bucket hats and classic casual hats offer a more relaxed silhouette. Lightweight caps and visors suit people who prefer a lower-profile design for running, walking and everyday use. The brand's buying guide helps shoppers compare styles according to activity, coverage and packability. 

Functionality is built into many of the designs. Depending on the model, features may include adjustable sizing, moisture-wicking sweatbands, breathable mesh, dark underbrims to reduce glare, sunglass-retention systems and packable brims. Selected products also use recycled materials, bluesign®-approved fabrics or PFAS-free water-repellent finishes. Product specifications vary, so shoppers can compare individual models to find features suited to their outdoor plans. 

Sunday Afternoons also serves families with infant and children's headwear featuring playful prints and activity-friendly shapes. Adult collections cover hiking, travel, gardening, water activities and casual wear, giving customers options for different environments and seasons. With a stated lifetime guarantee on materials and workmanship, the brand places durability alongside sun protection as a central part of its product philosophy.